E-Commerce - Course - Online

Speak without obligation to Sessions College for Professional Design

To contact you must accept the privacy policy

Comments about E-Commerce - Course - Online

  • Objectives
    Students learn how to:
    * Develop an understanding of how to define an e-commerce project, including defining your site's intent, budget, staffing, target audience, and hosting.
    * Write a site plan that includes company description, statement of intent, products and services, technology and hosting, staffing, and general budget.
    * Develop an understanding of the major goals for the primary pages of an e-commerce site, including the home page, about page, product page, and contact sections.
    * Write text content for the main areas of a site, including the home page, about page, product page, and contact sections.
    * Develop an understanding of standard approaches to structuring, designing, and producing content for an e-commerce site.
    * Design appropriate color schemes, typography, layout, graphics, and navigation schemes for an e-commerce site based on e-commerce design principles.
    * Develop an understanding of how shopping carts and inventory databases operate and what users expect from shopping carts.
    * Configure a free shopping cart for site visitors and add it to an e-commerce site.
    * Develop an understanding of different business account options used by e-commerce sites, including merchant accounts and alternative payment systems.
    * Research different business account options used by e-commerce sites, assessing the costs and features of each plan.
    * Develop an understanding of the importance of order fulfillment and customer service to customer retention and marketing.
    * Plan a customer service and order fulfillment strategy for an e-commerce site.
  • Entry requirements
    To take this course you'll need:
    * Computer with Internet connection (56 Kbps modem or faster).
    * Experience developing Web pages with HTML and CSS (either hand-coding or with an editor such as Dreamweaver).
    * Experience creating Web graphics using Photoshop, Fireworks, or other graphics application.
    * Basic Web hosting account and experience FTPing files to the Web.
  • Course description
    Learn the fundamentals of e-commerce business and site design
    Student Hillary Scott's e-commerce site design
    Shopping at Amazon.com may be easy, but building an e-commerce Web site is a serious challenge. What with business plans, technology, hosting, architecture, accounting, shopping cart, security, and legal issues, it's no wonder most designers leave e-commerce Web design to the pros.

    In this hands-on course, you'll learn essentials of e-commerce Web site creation including design techniques, shopping cart and credit card options, and more. You'll create a basic, functioning e-commerce site and learn how to create online shops for small business clients.

    Studying with one of the leading voices in Web design will help you learn a systematic approach to e-commerce development. From finding e-commerce site hosting, to making quality design decisions, building your shopping cart, setting up quality customer service, and product fulfillment after the launch, you will address the needs required in e-commerce projects.
    Class projects guide you step-by-step through the design and business decisions that are critical to success. By the end of the course, you'll have built a functional site and gained the confidence to build more.

Other programs related to ecommerce

This site uses cookies.
If you continue navigating, the use of cookies is deemed to be accepted.
See more  |