The objective of the Marketing Area is twofold: 1) to prepare students for rewarding careers in marketing, and 2) to provide non-marketing students with a basic understanding of marketing and its role in business. At the heart of marketing is a customer-focus;...
Bachelor in International Marketing Management.
Next start of studies: Bad Honnef: March / September
Accreditation: FIBAA accredited
Credits: 180 ECTS
Course language: 100% English
Degree: Bachelor of Arts (B.A.)
Study model: on campus
Campus: Bad Honnef
Category: Marketing Management
Study mode: At the institution
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