Bachelor of Business Administration - Marketing Degree Concentration
Course descriptionThe Briarcliffe College degree program in Business Administration with a concentration in Marketing can help prepare you for success in today's business world. Introductory courses are designed to provide you with an overview of general business principles and lay the foundations for more specialized courses in business management and accounting. Elective business college courses offer you the opportunity to focus on the areas of business that you find most interesting.
The BBA concentration in Marketing degree focuses your education on modern marketing principles and technologies. Specialized courses are available in the exciting new world of e-commerce.